The phrase refers to an activity associated with the television program Criminal Minds, typically involving consuming alcoholic beverages based on occurrences or character actions within the show’s episodes. For example, participants might drink when a specific word or phrase is uttered, when a character displays a particular behavior, or when a plot point is revealed.
The appeal of such activities lies in their ability to enhance the viewing experience, fostering a sense of shared engagement and camaraderie among participants. Historically, similar pastimes have been practiced with various forms of media, adapting established social traditions to contemporary entertainment. They offer a means to interact more actively with the content and introduce an element of lightheartedness to potentially serious or intense subject matter.
