The phrase identifies a social activity centered around the annual National Football League player selection process. It typically involves consuming alcoholic beverages based on specific events or occurrences during the draft proceedings. As an example, a group might agree to drink every time a trade is announced or a particular player is selected. The activity intends to enhance the entertainment value of watching the event.
The popularity of this activity stems from its ability to add a layer of engagement to what can otherwise be a lengthy and sometimes predictable broadcast. By introducing elements of chance and pre-determined triggers for consumption, viewers become more actively invested in the proceedings. This phenomenon reflects a broader trend of gamifying sporting events to increase audience participation and enjoyment, often building camaraderie among participants. Historically, similar social drinking games have been applied to numerous televised events, adapting to the specific content and format of each broadcast.
