The sharing of referral Uniform Resource Locators (URLs) pertaining to the Farmville 2 application, a social network game, allows individuals to invite other players into their in-game network or to receive specific advantages. For example, a player might post a URL on a forum with the expectation that other users will click it, granting the original poster a bonus of in-game currency or resources when new users join.
The value of this type of sharing stems from its ability to accelerate progression within the game. It provides a mechanism for established players to gain resources more efficiently and for new players to rapidly integrate into the game’s social and economic systems. Historically, similar systems have been prevalent in various online games as a means to enhance player engagement and foster community growth.
