Apparel designed for supporters of Brigham Young University athletics on the days their teams compete is a common sight. These items often feature the university’s colors, logos, and slogans, serving as a visible expression of allegiance. An example would be a navy blue garment with the iconic “Y” emblem prominently displayed.
Such garments foster a sense of community and shared identity among fans. Wearing these items demonstrates support for the athletic program and can create a more spirited atmosphere at games and on campus. Their availability also contributes to the university’s revenue stream through merchandise sales, indirectly supporting athletic programs and scholarships. Historically, the designs and styles have evolved to reflect current fashion trends while maintaining core elements of institutional branding.