The acquisition of collectible card products in bulk, directly from manufacturers or authorized distributors, for subsequent resale constitutes a specific business model. This approach allows retailers and other vendors to obtain merchandise at reduced per-unit costs compared to purchasing individual items or smaller quantities from traditional retail channels. For example, a store specializing in gaming supplies might secure entire cases of a newly released set to ensure a comprehensive inventory and competitive pricing.
This method of procurement is crucial for maintaining profitability and competitive advantage in the collectibles market. It enables vendors to offer lower prices, thereby attracting a larger customer base and increasing sales volume. Historically, direct relationships with manufacturers were difficult to establish, but specialized distribution networks have emerged to facilitate these bulk transactions. This has democratized access and expanded the market for both established and emerging trading card games.